Our story began in the 1960s with David Lewis, our Managing Director. David’s career started at his father’s marine company – Lewis Marine, in Wanstead, East London. This was the beginning of a journey that shaped his lifelong passion for the marine industry. A few years later, Christopher Head, now our Group Sales Director, joined the business as a Marine Apprentice at just 16 years old. His unique journey from apprentice to director is a testament to the environment we foster at Sunseeker London Group – one that promotes personal growth and long-term opportunity.

In 1993, David and Christopher established Sunseeker London as an independent organisation dedicated to selling Sunseeker Yachts. Over the next 28 years, the company grew and flourished. 

Today, Sunseeker London serves as the Head Office for the wider Sunseeker London Group, which operates across 26 office locations and has 33 sales territories throughout Europe and Northern Africa. This incredible growth reflects our unwavering dedication to our clients and the industry, building lifelong partnerships and a strong Sunseeker Family unit along the way.

Since Sunseeker London Group’s inception, we’ve prided ourselves on delivering award-winning customer service, whether selling new or pre-owned boats. For the past 14 years, Sunseeker International has recognised our efforts, naming us ‘Overall Distributor of the Year’ for providing what they describe as the ‘Best in the World’ customer service. The late Robert Braithwaite CBE, DL – founder of Sunseeker – once said, “David, Chris, and the team are instrumental in bringing the Sunseeker business to where it is today.”

We are proud to be the largest official Sunseeker distributor, responsible for selling over half of Sunseeker’s annual production. Through our brokerage department, we are also the largest supplier of pre-owned Sunseeker yachts globally.

Our team of 150 dedicated professionals speaks 14 languages, ensuring that language is never a barrier when working with our international clientele. With our International Sales Divisions strategically positioned worldwide, we provide direct access to everything you need. Whether you’re seeking to buy, sell, or charter a Sunseeker yacht, our experienced team is here to guide you every step of the way. We understand that every client is unique, and we take pride in delivering a personalised experience that meets and exceeds expectations.

At Sunseeker London Group, we’re more than just a business – we’re a family. Our mission is to make your boating dreams a reality. 

At Sunseeker Egypt, we’re proud to represent the number one British boat brand in the region – a name synonymous with exceptional design, engineering, and craftsmanship. Our main office is based in the stunning Abu Tig Marina in El Gouna, with associated offices across central London, Europe, and Northern Africa.

From our El Gouna base, we offer clients exclusive access to the latest Sunseeker models, along with an extensive selection of over 500 pre-owned vessels through Sunseeker Brokerage – the world’s largest collection of pre-owned Sunseeker yachts.

With over a decade of experience, our local team is on hand to provide a full suite of services. From the sale of new and brokerage yachts to charter options and after-sales support – including maintenance, repairs, insurance arrangements, and crew management – we’re here to ensure every aspect of your ownership experience is effortless and enjoyable.

We’re also proud to offer seamless service throughout Turkey and Europe, giving you access to trusted Sunseeker support across multiple locations. This cross-regional presence allows us to deliver a level of convenience and peace of mind that’s unmatched in the industry.

Our commitment doesn’t stop at the point of sale. We focus on building lasting relationships with every client, offering ongoing guidance and support throughout your ownership journey. Whether it’s navigating yacht management or crafting a bespoke yachting experience tailored to your lifestyle, we’re dedicated to making every moment on the water exceptional.